Chicago-based True Value Co.'s September market kicks off bright and early Friday morning with a 7:30 a.m. general session in the City of Brotherly Love.

The Sept. 23 to 25 event at the Philadelphia Convention Center also includes a Retail Best Practices Conference today, Sept. 22. 

One of the highlights of the event will be a display and demonstration of a small-format Destination True Value store, which will be open all hours of the market, with guided tours throughout the day.