B&S Hardware in Pittsburg, Texas -- which recently underwent a renovation/expansion -- celebrated its grand re-opening Oct. 4.
The store distributed more than 30,000 circulars prior to the Oct. 4 event, and two local radio stations ran a schedule of commercials during the week of the promotion -- with both stations broadcasting live from B&S Hardware that day.
The event also featured prize giveaways every 15 minutes, free hot dogs and drinks, free balloons and toys for the kids, free house plants, live musical entertainment and a drawing for a $2,500 shopping spree. It was a record-breaking day for sales, with the transaction count at B&S Hardware up 145 percent from a normal Saturday and the average sale up 165 percent.
All of the products that were featured in the B&S circular were purchased from Handy Hardware.
The family owned business was started in 1950 by George and Hazel Spearman, catering mainly to local farmers selling hardware and farming equipment. By 1983, sons Steve and Tim had joined the business, expanding the inventory and moving into a 5,000-square-foot building. The recently completed expansion/renovation project, which started in 2007, included the addition of a storage and rental area, an additional 800 square feet inside the store.